What does it mean ‘Big Data’? We are sure you have heard it around and about but it is proving hard to tie it down to what it actually is.
Big Data involves understanding what data you have and how it can be used so that it can benefit your business better, whether that is through:
- Reducing processes
- Finding your best customers
- Improving cash flow
- Reducing costs
- And of course – making more profit!
Where does it come from?
According to recent research by 2020 there will be 1.7mb of data created every second for each person on the planet.
99% of the worlds data has been created in just the last 2 years alone.
Most companies have their data tied up in multiple sources i.e. CRM system, ordering, social media accounts, financial accounting, stock systems, telephony systems, spread sheets, local Access databases and even text files still.
Using systems that we have experience of, we can consolidate all of this information into a single tool.